Reasons to Pay for Faster Load Time on Your Business Website

When trying to save your business money, it makes sense that you might shop around when it comes to website hosting plans and pay for the cheapest available. However, if that hosting plan doesn’t include faster loading times, you’re actually losing money in the long run. Upgrade to the plan that offers faster loading times and you’ll find your investment money well spent.

Expect More Traffic

The Professional Plan offered by Network Solutions is ideal for the business website. When you’re trying to make money off of your website – even if it’s via referrals to call you to book your services instead of selling products from your site directly – you should expect more website traffic than the typical individual-owned website. More traffic simply requires better hosting services or your site will crash because it’ll prove unable to handle the number of people trying to visit.

The Best First Impression

For many companies, websites are the introduction most of their consumers have to their companies. It’s essentially the first impression many customers have of your business and could be solely responsible for their decision to stay on the website and buy from your company or to move on to your competitors’ websites. To catch their eye, your website needs to be designed attractively. The better your hosting package, the better capability your website will have to display more graphics, videos and interactive features. These items will load instantaneously on PCs, tablets and smartphones alike.

Fewer Complaints

The faster your website, the fewer complaints your company will field from current and prospective customers. Inadequate hosting speeds are responsible not only for slower-loading pages, but also for crashed sites, particularly when you’re trying to host a sale or a special event to attract more site visitors.  Don’t let what’s supposed to be a boon for your company – a big event like an online sale – backfire and turn out to be a disaster that actually keeps people away from your business in the future.

There really isn’t a huge difference between the cost of plans that offer better website loading times and the costs of the cheapest plans on the market – not when it comes to quality website hosting services. If you have any questions about the differences between basic and professional or even professional plus website hosting packages, simply give a representative a call.